About Us

Wilby are independent Chartered Insurance Brokers and risk management specialists with offices in West Yorkshire, Cheshire and Cumbria serving clients across the UK.

We pride ourselves on first class customer service delivered by qualified professionals. Whether you’re looking for business insurance or personal insurance, we negotiate with leading insurers to obtain the cover you need at a competitive price, giving you peace of mind that your insurance needs are in safe hands.

Industry Experience

Established in 1984 we have over 30 years of broking experience meaning we can find the right solution to your needs.

Award Winning Broker

​We are proud of all our awards. Our most recent victory was at the 2018 UK Broker Awards where we won Cyber Broker of the Year. Prior to that we won Commercial Lines Broking Initiative and Regional Insurance Broker of the year at the 2015 British Insurance Awards, Community Broker of the Year at the British Insurance Awards 2014, were highly commended at the 2014 and 2013 UK Broker Awards, we've won awards for our Dealer Guard scheme and been recognised for our contribution to training and risk management.

Chartered Insurance Broker

We are a Chartered Insurance Broker, an accolade only awarded to elite insurance brokers who have to comply with stringent qualifying criteria, so you can be confident you will receive high levels of service.

PIB Group

Wilby Ltd is part of PIB Group. PIB are a fast growing insurance broking business. They place £500m of premium in to the insurance market providing bespoke insurance and risk management solutions to a wide range of professions, industries and individuals.

Our Values

Our service is based on the key principle of professional people delivering innovative bespoke solutions for our clients. We place these values at the heart of everything we do. We understand the community plays a huge part in our success, that’s why we are committed to giving back.

Professional - Exceed Expectations

Professional excellence underlines everything we do. We always look to give clients the best advice and we don't cut corners simply to win business. Our commitment to professionalism is underlined by our Chartered Insurance Broker status and our success in numerous awards and our most recent win at the UK Broker Awards 2018 where we won Cyber Broker of the year.

People - Every Employee Counts, Every Client Counts

Every business says that their staff are their greatest asset but at Wilby, we really believe it. That’s why we constantly invest in all types of learning and development and regularly promote people from within so that our staff are knowledgeable and engaged, therefore able to provide our customers with exceptional levels of service.  

Innovative - Creating better, more efficient services

We understand that, to succeed we need to innovate continuously.  We have a track record for developing unique solutions for clients which fill a gap in the market including two award winning initiatives in Bike Dealer (insurance for Motorcycle Dealers) and Dealer Guard (insurance for caravan & motorhome dealers) as well as non-insurance based initiatives such as a Loss Adjuster service and Risk Management consultancy.

Bespoke - Every Client is Unique 

We are not under the illusion that any two businesses are the same, that’s why we’re committed to remaining independent which enables us to search the market to find the right solution for our clients’ insurance needs.  

Giving Back - Community Focused & Charitable

We’re proud of our Yorkshire roots, having being formed in Calderdale since 1984 we have built strong links with the local community as well as national charities. We are really proud to support a number of local charities, sports teams and other worthy causes.



We are continually looking to recruit individuals who can help us to enhance our reputation and help us achieve our long-term goals. 

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Case Studies

At Wilby we’re proud of our work and take pride in what we can do for our clients. Click here to read about some of our previous clients.

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Our Broking Service

We're trusted by clients across the UK to provide the professional advice they need to get the right insurance & risk management at competitive prices.

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Websters Insurance

Websters Insurance Brokers has been providing the full spectrum of insurance services to a diverse range of clients for over 50 years. 

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